Although many people enjoy keeping up with celebrities on Twitter, there are also dozens of professionals across other industries that are influential and worth following.
We wish we could have mentioned more, but these 11 have especially nailed down how to be responsive, transparent, and relevant. The result: a group of some very successful influencers. Find out who they are.
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Betsey Johnson’s presence on Twitter is nothing short of fun. She re-tweets content that’s interesting to her fans, effectively uses hashtags to promote her brand, and gives credit to her partners for helping cultivate her brand. No wonder her Twitter following is more than 227,000 strong.
Accounting may not be the most social profession, but John Pointon has successfully developed a social presence for it. His tweets are a healthy combination of news stories and personal opinion, sprinkled with humor and advice. Pointon has effectively created an outlet where accountants and non-accountants alike can engage over the industry.
Newark, NJ, Mayor Cory Booker uses Twitter as a way to listen to his constituents. When he tweets, oftentimes it’s in response to mentions. He also shares interesting developments, and is transparent about his political goals. It's no surprise that Newark residents like the guy.
Salman Khan is the innovative man behind the Khan Academy. This non-profit aims to provide free, world-class education to anyone who wants it. Khan uses Twitter to let fans know how his work is going, and why it's worthwhile.
CNN personality Anderson Cooper keeps fans in the loop by tweeting all of his latest stories and current news trends. This helps promote his work, but also his brand.
Krupali Tejura is a radiation oncologist who has taken her community by storm through her warm and compassionate Twitter presence. She is a strong patient advocate, who works tirelessly for others. As a result, Tejura has also created a loving fan base.
Dennis Crowley may have founded Foursquare, but he's also authentic and engaging on other social platforms. For example, his Twitter feed is not about company-related trends and topics, but a testament to his truly social nature. He tweets out recommendations, invitations, suggestions, and checkins. Basically, Crowley hides nothing from his followers.
Fabio Viviani uses Twitter to make mouths water. He shares delicious recipes, offers advice, and encourages fans to share their thoughts. Everyone loves food, and being accessible makes it hard not to love him, too.
Anthony Quintano is a senior community manager for @NBCNews by day, and photographer and filmmaker by night. He actively responds to tweets and shares interactive content with followers who have similar interests. Naturally, Quintano is transparent in his interactions, and incredibly approachable.
Karen Quintos gives new meaning to treating others as you would like to be treated. Her Twitter feed is a never-ending succession of thanks and praise to her peers, partners and influencers. While she hasn’t been tweeting as long as some of our other favorites, Quintos is quickly becoming an executive social butterfly.
Brian Cuban is a Texas-based lawyer who has cultivated a national Twitter following by listening first, and only responding when he has relevant insights. As a result, Cuban has developed a lot of influence.
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