12 Essential Tools for the Content Marketer
One of the questions marketers get asked most often starts like this. “I think I get content marketing, but what kind of content works best?”... Read More
5 Tips for Great Content Curation
You’ve heard the buzz word — curation — being thrown around like it’s a gadget we all know how to work. In reality,good content curation isn’t as simple as pushing a share button.... Read More
Pinterest and Flickr Make Photo Attribution Easier
Flickr announced on Tuesday that it’s partnering with social networking site Pinterest to make sure images posted from the popular photo-sharing site are always properly attributed... Read More
10 Video Tips for Businesses on Pinterest
Since Pinterest was founded in 2008, it’s proven one thing: People love their visuals. And it looks like the site is becoming a hot space for online video marketing opportunities as well, with its recent integration of the Vimeo platform... Read More
Saturday, April 21, 2012
Apple Defends 4G Label on Australian iPad
How Green Is Your iPad? [INFOGRAPHIC]
5 Ways to Create Stunning iPad Applications
1. Retiring the Tab Bar
2. Stop Pinching Me
Gestures are one reason why touch devices are special. They make apps feel personal, fun, and intuitive. Unfortunately, they also can lead to frustration when conventions aren’t followed or if non-standard gestures aren’t kept consistent in the app itself. Gesture consistency is a general mobile problem that’s more evident on the iPad, where additional gestures are available such as multi-finger taps, pinches, and swipes.
When working with gestures on the iPad:
- Remember that one hand will usually remain on the device.
- Introduce non-standard gestures through onboarding and first-time walkthroughs.
- Consider reinforcing non-standard gestures through visuals or animations either the first several times they are used, or every time.
- Be aware of iOS-level gestures, including the four-finger swipe up, five-finger swipe left or right, and five-finger pinch, so the app’s gestures do not compete or conflict with iOS.
3. Over-Heightened Realism
Heightened realism and skeuomorphic design became more popular with the introduction of the iPad, which in turn influenced applications on Macs (e.g., iCal). In it’s Human Interface Guidelines, Apple writes, “When virtual objects and actions in an application are metaphors for objects and actions in the real world, users quickly grasp how to use the app.” It sounds great in theory, but doesn’t work well in practice.
4. Split (Headache) Views
- Don’t simply default to using a split view when designing landscape views on the iPad.
- Although it’s not recommended by Apple yet, consider an option to hide the master pane when using a split view. A more daring approach would be to follow the portrait model of using a popover for showing a list view even when in landscape (see iA Writer).
- If a list view is not needed but it’s helpful to keep navigation visible, consider putting the navigation in a sidebar (see PBS for iPad) or in the toolbar.
5. Think Different, Think iPad
- Pennant (a 2011 Apple Design Award Winner)
- Nursery Rhymes
- The History of Jazz
- Paper
- and Magic Piano
Next iPhone to Be Made of ‘LiquidMetal’, Arrive in October [REPORT]
Thursday, April 19, 2012
Google+ trends: Apple iPad Mini rumors, Gmail outage
Millions of Gmail users were unable to get to their messages for about an hour on Tuesday due to a disruption at Google's free web-based email service.
Google’s web-based mail service Gmail was down for a short time on Tuesday, affecting millions of users around the globe. G+’ers are writing that it’s “Good to see Gmail is back up” and linking toarticles that explain how to access the service when it is down.
Photos of the space shuttle Discovery’s last flight are spreading across G+. Discovery flew over the Washington skyline mounted on top of a NASA 747 Shuttle Carrier Aircraft on its final flight before being retired to America’s National Air and Space Museum.
Plussers have started up the #ReleaseBruceWayne meme in response to claims that a user by the (real) name of Bruce Wayne -- a name most people associate with Batman’s secret identity -- was banned from G+ for trying to use what Google deemed to be a fake name. The meme has now grown beyond its initial cause and can be seen plastered on photos of Batman, cats and comics across the site.
If you thought you hadn’t seen enough cats for one day, the G+ #CutenessOverload trend will provide you with an ample helping of “squees.” There are also cute images of dogs, toddlers, kids, hedgehogs, and seals.
Wednesday, April 18, 2012
Why Windows RT Is a Terrible Name


